연구 요약
연구 요지 (AI)
부동산 정보 유형의 활용도와 거래 효과에 대한 인식을 분석했다.
초록
Today, as the computer is popularized, the information sharing through internet is deeply rooted in the daily life of modern men and becomes the direct media of every day in the means of the information collection and transmission, the social communication and the transmission of the knowledge, the hobby and consumption etc., which in addition takes great part to participate in the society of information. But in case of the real estate market has not grow out of the conventional way, instead of the need of the times, the real estate business men themselves could not be acknowledged their own professionalism and practically, they has not fulfill the real estate consumer's want.
As the matter of fact, the real estate transaction needs more systematic and professional service out from the previous way of information transaction along the real estate broker. And it bears many problems at present. First, because the information transmission system has too much been ineffective, there has not been studied and invested onto the information acquisition and the transmission system in the real estate market.
Today, in accordance with the open market policy of the real estate market, there requires the effective and developed system of real estate transaction information in the area of the real estate service business and of the real estate circulation but as the information service on the consumer's require, it does not be activated.
Second, in the process of today's industry structure modification, the e-business companies are looked to be the infant stage when we try to search the wanted information through out the real estate concerning sites, there , we can find many what is closed or useless sites not tobe up dated and it is real that, the way to find the contents is difficult because of their poor service functioning. Third, because of the fall back of the real estate information circulating, the information transaction in the transaction market is closed and the speed and the correctness of the information is not trusty, there is scare information which the consumer can trust and of good quality.
Thus it is must for us to understand the facts in the real estate market in the turmoil of the speedy information times and the information media of the real estate to the highly industrialized society is essential. Especially, in the union market of the globe, the real estate market also requires the fine information and the information transmission system. Meeting the high information society, the real estate business world in this country also notified big change.
Meanwhile, the real estate companies of the developed countries also may enter into the market since the open of the real estate market of January, 1996 by signing the Uruguay Round and the small sized brokers of Korea should not but to confront positively by sharing the information. Because of these, it requires to stop the real estate speculation and to correct the distortion of the real estate transaction price by publicizing and sharing the real estate information for the establishment and practice of the effective policy system. The internet information media thus is expected to contribute much to the real estate transaction market.
Thus, the study aims to analyze the utilization and the transaction effect per the real estate information media and to review the meanings concerning these through the understanding view of the broker and the consumer. Under this purpose, the study firstly tries to present the way to use the hopeful information through the real estate information and through the concept a d through the analysis of the information transaction effect and tries to find out the direct effect and the meaning. It puts its meaning in the analysis of the satisfaction, completion and the utilization etc. and its trial to get the correspondence on these.
It also tries to get the rational development way of the media utilization further tries to find out the problem in the internet utilization. As the subject, it takes the real estate brokers and demanders in Mapo-gu and review their satisfaction and fulfillment by anayzing the media effects on the real estate transaction and the utilization of the media to make the basis for the forth-coming real estate transaction development, and it results much are the same to the hypothesis. Thus as the experience in this field, the researcher expects the study would establish the transaction order and provide the developed transaction system of the information.
To the author's regret, the population is extremely limited and the production of the questionnaire is poor that it is hard to get the serious result and the theme of the study is not to be objective. And if it gets another chance to study, this shortcomings will be complemented mostly by utmost efforts. Finally, for the forth-coming theme, I would like to present following items.
First, for the development of our country, there should be the practical meidia of information and expected to be provided the long term professional effective way of management and utilization, Second, there needs the service system unification on the information transaction system and should develop to the leel of developed nations. Third, they may utilize the real estate market and may contribute to the economic development by providing the information which the consumer requires of its reliability, correctness in expedient way.
Finally, they should try for the consumer to take the safer and reliable information by systemize the information license standard of high level through the securing the trusty and the stability of the information.
발행 정보
2004. 成均館大學校 行政大學院 국내석사 학위논문