연구 요약
연구 요지 (AI)
리츠 도입에 따른 파생 컨설팅 방법론과 경영전략을 연구했다.
초록
As REITs is introduced, the Korean real estate market has recently experienced a lot of new opportunities as well as challenges. The purpose of this study are to suggest an appropriate management consulting model and provide a frame of efficient management consulting strategies through the analysis of REITs and its by-products. The Korean government has been trying to enhance the flexibility of real estate market in order to stabilize the shrunken Korean market under the monitoring of the IMF.
As a solution to this inflexible and bearish real estate market as well as foreign exchange rate risk, Ministry of Construction and Transportations introduced REITs(Real Estate Investment Trusts) as of July 1st, 2001. With the introduction of REITs into the Korean real estate market, it is expected that the market will step into a different phase. In this respect, this study will provide some insights in terms of the characteristics of REITs, its advantageous outcomes as well as some anticipated pitfalls through the case analysis of other countries which has already practiced REITs.
The study also suggests a tool for the investment strategy which fits best in Korean real estate market through the categorized investment case analysis of apartment complexes, shopping malls, other commercial and industrial properties, hotels and resorts, etc. In addition, it defines, under the new REITs market, an appropriate role and product plan of a consulting firm and provides some strategic management consulting models which will apply to any Korean REITs markets.
Introduction of REITs has newly expanded management consulting area and it include feasibility analysis of REITs market and related businesses, REITs products planning & development, REITs project financing, asset management and investment consulting for REITs products, sales and marketing, and integrated internet business for REITs market. Of these vastly expanded area, a management consulting firm should be aware of the specific consulting needs of REITs practitioners and focus on REITs' feasibility analysis, project financing support, product planning & development as well as establishment of basic business strategy for REITs market as a whole.
Finally, this study discussed the importance and appropriate roles of business consulting activities in detail. It not only helps understanding complicated REITs structure but also presents a modified consulting method which can be applied to newly arranged real estate market.
발행 정보
2001. 경희대학교 경영대학원 국내석사 학위논문